An overview of ecommerce industry in India

E-commerce which was regarded as a dream earlier in India, about 10 year ago is now a rocket growing reality. E- Commerce has gained that much popularity and profitability in India which no physical retailer has ever enjoyed. The minor startups like Flipkart, Snapdeals etc are now outlawing as well as giving a tough competition to global players like Amazon and EBay, who too have ventured in India few years back, thanks to the bursting demand potential. India has been listed among the Top 10 E-business growth countries. It is going to cross Rupees 5 lakh crore industry values in 2026 which emphasize its bursting demands and growth potential. The arrival of the E-commerce in India has opened up a lot of things for Indian as well as for India. Following are the some of the important contributions of E-commerce in the India:

1. Employment-The E-commerce has brought with its self a boon of employment for the ever increasing population of the India. Acc. to a survey the next two years will see 50,000 increase in employment. The E-commerce sector will become the largest employment providing sector in India.
2. Fueling up the overall growth of India- There was a day when the E-commerce business’s contribution in the overall GDP was in points but nowadays its contribution is rapidly expanding up and accounts for 30%-45% of the GDP.
3. Great discount at the ease of the customer– the E-commerce business has a great competition in India and hence to lure in the customers all of them provide the commodities at the minimal possible price. The customers are becoming more informed and don’t have to walk in the heat and crowd to get what they want.

This impeccable growth of E-commerce in India is not an overnight story it happens due to the sticking of various factor at a single time to make a perfect environment for this mammoth sector. Following are the points which are responsible for the existence and growth of the E-commerce:

1. LARGE INTERNET CONSUMER– As the India stepped into the third largest internet user in the world, e-commerce companies started swarming in India as it was become a great place for them to breed and mint profit.
2. LARGE NUMBER OF SMARTPHONES– India’s statue as the world’s second largest Smartphone user base country also become another fetching reason for the start-ups like Flipkart and Snap deal.
3. CONSUMER’S DEMAD FOR GLOBAL LEVEL PRODUCT– As the India stepping towards becoming a developed country the demand for global goods was also increasing.
4. COMPETITIVE OFFERINGS– The e-commerce offered much more less prize of commodities than the physical retailer which makes them switch to the online stores.
   

Online e-commerce courses are available to become well-versed with ecommerce business. Some companies have launched an online certificate course for starting ecommerce business.